Project of Projector Foundation that aims at raising awareness on how to communicate and support partners of servicemen.
The main element of the identity is blue cornflowers fragile and sensitive and it's strong metallic stem metaphor for support.
We have created a "Sensitive Guide" where people can find advice on how to express empathy and support those who are supporting those who are defending Ukraine. It was printed on a special paper with seeds inside. Together with the guide there is a kit for growing blue cornflowers.
We have created a "Sensitive Guide" where people can find advice on how to express empathy and support those who are supporting those who are defending Ukraine. It was printed on a special paper with seeds inside. Together with the guide there is a kit for growing blue cornflowers.
learn more about the project on a beautiful website
project team: Kaya Nashchuk, Olena Shtokalo, Olga Syrotiuk, Дар'я Міщерякова
photos by: Natalia Azarkina
project team: Kaya Nashchuk, Olena Shtokalo, Olga Syrotiuk, Дар'я Міщерякова
photos by: Natalia Azarkina